Mshael, s kitchen

The content heavily revolves around recipes, cooking techniques, and sharing food creations on social media (Snapchat). This suggests a primary audience interested in home cooking, baking, and potentially food blogging/influencing. The frequent use of detailed instructions and ingredient lists points toward individuals who actively engage in cooking. The demographics skew towards women and younger adults (25-34) interested in sharing their creations online. The recipes are relatively accessible and fall into a middle social economic level, and are shared on social media.